I am a freelance fashion, culture and lifestyle writer for print and web, with experience in editorial and commercial work.

My writing has been published on the websites of Hunger Magazine, Vogue (UK), Elle (NL), L’Officiel (NL), 1Granary, NOLOmagazine and Mastersofmedia.com amongst others. I also have experience in advertising and PR.

My educational background combines fashion and new media. The relationship between fashion and technology is a source of inspiration for me. For my Bachelor’s degree in New Media, at the University of Amsterdam, I researched how the internet and new technologies have become indispensable for the fashion industry and how luxury brands use new technologies to communicate their messages. To gain experience, I worked at global enterprises including Karla Otto, DDB, Ketchum and Rapp.

At Central Saint Martins I continued my digital research whilst completing an MA in Fashion Journalism. I wrote several pieces on the digital transformation of fashion brands and publications, the impact of social media on the fashion industry, the needs of the millenials and the importance of digital communication and experience.

In 2014 I graduated from CSM (MA Fashion) with a Distinction.